Sell on Costco Marketplace
No matter your product, getting in front of new customers is at the core of your success as a retailer.
Few big retail stores survive in the world of Amazon. Costco is a membership-only big box store and is one of few still standing. It is the second-largest brick-and-mortar retailer in the world. Costco customers repeatedly return to where they feel is the best place to buy a product, and they will choose Costco over any other retail outlet.
Costco is available both as a store and in the online world. When purchasing online, anyone can buy its products. But when you go to the physical store, it’s members only. This type of business model makes Costco a more desirable place for its loyal customers. It’s a store where people are willing to trust and pay extra for membership to buy the product you want to sell in Costco.
Selling in Costco helps you earn instant trust and creates an audience of your own that will follow you even beyond the retail store.
And the reason is simple. Costco only allows the most qualified products can make it on their shelves.
websiteTOON can help you take the steps you need to sell your products at Costco, both in stores and online.
Why Sell on Costco?
Costco is one of the most renowned retail brands in the world. They have built a business model like no other. They have strong customer loyalty both online and offline. Here are over 100 million members of Costco that are willing to trust you and have the potential to be loyal customers.
When Amazon has captured almost every sector of e-commerce, Costco is still rising and enjoys steady growth because of its loyal customers.
This loyalty will transfer to your brand when you sell in Costco, helping you stand out from your competitors and gaining many loyal customers for your products.
A To-Do List before applying to Costco:
- Work on your online presence
Having a devoted audience who engages with your content online is a great way to show Costco that you’re a legit brand with built-in consumers.
- Invest in good packaging
If you want to sell in stores, you need to ensure that your products stand out on the shelves. What will make consumers reach for your product over others?
- Make your products look good online.
Have well-lit and clear shots for this. Products are found on Costco.com through searches. Be descriptive of your product name and description. The more descriptive, the more likely it will appear in search results.
- Know Costco’s standards before you start your application
Costco has specific criteria and benchmarks that your products need to meet before you can be enlisted as a supplier. Check to make sure you qualify.
- Research your price points
Mainly, people shop at Costco to buy in bulk, which means discounted prices. Look at the pricing of your competitor’s products at Costco. Use those prices to find the best price for your products.
- Figure out where your product will sit in-store
You should know the store’s layout and what your stock will look like on shelves. Please pay a visit to your local Costo and scope it out.
Contact websiteTOON today to help sell your products at Costco!
What’s The Difference Between Selling Offline & Online?
Costco Brick and Mortar Stores
You will be eligible to sell your products with Costco after getting verified by the Costco team. Remember that your products won’t be put on the shelf right away. Your products might be featured in Costco events or the roadshows.
As soon as the loyal members start showing interest in your product and purchasing it, it will be ranked higher on the list of Costco products.
Online
Selling products online is the same as selling them in stores. You need to pass on all the required information before signing up. Also, you will need a website for your product, and you will have to link with Costco’s website.
Costco has pledged to offer opportunities for qualified local minority-owned and women-owned suppliers in the community wherever possible. Please apply for their Supplier Diversity Program. It is a great way to get a leg-up in your application to become a vendor if you fall under this umbrella.
websiteTOON specializes in helping you sell on Costco.
Contact websiteTOON to Sell on Costco Marketplace Today!
Do you want to learn more about selling on Costco Marketplace? Call 647-987-8780 or email info@websitetoon.com for additional information.
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